Users will soon have a new feature that permits them to cut down on the quantity of AI-made media appearing in their feeds. This initiative comes as the service disclosed that it now features over 1 bn AI-generated clips.
Testing and Rollout
The update is in a pilot phase over the coming weeks before a global rollout. This shift aligns with a surge in AI-generated material, driven by new video-generation tools.
AI Proliferation Online
Studies have shown that almost a tenth of the most rapidly expanding content creators on a popular video site exclusively feature AI-generated videos. A large amount of this material is considered “AI slop”, a term for substandard, bulk-generated content that is typically illogical or surreal.
“We know from our community that many people enjoy content made with AI tools, from digital art to informative clips, and we intend to provide users the option to increase or decrease of that, depending on their own preferences,” stated a platform representative.
AI on the Platform
TikTok shared that there are currently over a billion videos on its service tagged as AI-generated. Collectively, in excess of 100 mn videos are added to the service each day, making clips made by AI a minor portion of its complete catalog.
How to Adjust Settings
Users will be capable of limit or boost the level of artificial media they view by accessing the “manage topic” option in the application and picking AI-made media. Other topics that currently be modified under the filter encompass politics, style, beauty, and dance.
Platform Guidelines
TikTok’s guidelines mandate users to identify “realistic” AI-made content, and it prohibits dangerous deepfakes of well-known individuals or critical incidents. Any realistic artificial content that is not labeled can be taken down under its terms of service.
In addition, the service will henceforth add an “AI-made” watermark to content made using its built-in AI features, or identified by an collaborative effort for spotting artificial media. This measure is aimed to deter users from seeking to bypass the tagging system.
AI Literacy Programs
The platform is furthermore launching a $2m awareness program for specialists and organizations to produce learning resources about ethical AI use. This program will assist charitable organizations focused on educating programming and robotics.
Platform Protection
The video-sharing app has justified its safety measures, amid discussion over plans to lay off numerous content moderators in the United Kingdom. It is planning to cut 439 jobs in its user protection team in its British office, with worker representatives and online safety experts expressing worry that humans are being replaced by AI moderation.
A company official explained that people-led review would continue to be important, but AI can safeguard staff by filtering out the most graphic content before it gets reviewed by people. TikTok announced a significant reduction in shocking and graphic content seen by human moderators over the previous year due to reliance on its AI tools.
“We think that it’s essential to combine staff and AI to ensure user safety,” the official commented. “We’ll have staff as part of that process, but we additionally believe it’s extremely critical to limit contact with dangerous material as rapidly, which is the area in which a significant AI assistance is proving valuable operate efficiently.”
